Reserve’s engineering team has decades of experience in composites engineering, aerodynamics, and high-performance bicycle design.
We know what strength and impact resistance means for a mountain bike and a mountain bike wheel, and have spent countless hours seeing how CFD and wind tunnel testing translate into real world road riding. We approach every rim we make with a specific problem to solve, and we believe the solutions speak for themselves—in the wind tunnel, on the trail, and in the breakaway.
Turbulent Aero Technology
For two years, we traveled the US, mapping different types of wind conditions, and then used this data to replicate real world conditions in the wind tunnel. All this work culminated in the creation of the first wheelset designed with Turbulent Aero technology.
Carbon Expertise
Reserve’s engineering team has decades of experience in composites engineering, aerodynamics, and high-performance bicycle design. We know what strength and impact resistance means for a mountain bike and a mountain bike wheel, and have spent countless hours seeing how CFD and wind tunnel testing translate into real world road riding.
We Like Good Shapes
We approach every rim we make with a specific problem to solve, and we believe the solutions speak for themselves—in the wind tunnel, on the trail, and in the breakaway. All of our rims are designed for tubeless tires—that doesn’t mean you can’t stick a tube in there, just that you don’t need to.
Aéro Expertise
Since 1995, Cervélo has been designing and developing the fastest bicycles on the planet. Tested in the wind tunnel and proven with Team Visma | Lease a Bike.
We Make Rims, We Build Wheels.
We believe building the wheel is just as important as manufacturing the rim, and each wheel goes through a thorough human and machine-aided inspection before it gets put in the box. This process and inspection is the first and most important step in offering a lifetime warranty—making sure the wheels that leave our hands are ready to end up in yours.
We Race, You Win
At Reserve, we live for the thrill of competition, pushing boundaries with every race. When we win, you do too. Our cutting-edge products are tested and perfected by Team Visma - Lease a Bike, the Santa Cruz Syndicate and the Santa Cruz htSQD at the highest levels so you can enjoy pro-level performance every time you ride. With every innovation born from race-day challenges, you get gear that’s faster, tougher, and more reliable. We race, so you can win—whether it’s on the podium or your daily adventure.