Simon Pellaud
Simon is a tenured road racer with four Grand Tour finishes to his name prior to making the switch to gravel in 2025. He immediately impressed, coming second at Unbound, third at Leadville, and finishing second overall in the Lifetime Grand Prix. Alongside his impressive North American results, he also claimed second overall at Gravel Burn in South Africa (winning a stage along the way!), and won Transcordilleras in Colombia.
Bryn Atkinson
Aussie Mountain Biker who raced downhill internationally through the early 2000s, racked up multiple World Cup top-10 finishes and wins in major U.S. gravity events. Known for powerful riding and cornering speed, he later shifted focus to ride-driven media projects, combining photography, film and product testing while continuing to work within the MTB industry as an ambassador to chosen brands.
Max Riese
Max has always been fascinated by bikes. Watching the pros on TV he soon transitioned from running to a cycling club and started a classic journey of racing bikes on the road. When he decided to end his career on the road there was a void which was very quickly filled by racing XCM and discovering ultra distance through the uprising of gravel bikes. The stupid decision to race the Silkroad Mountain race as his first unsupported bikepacking race changed his life. He got obsessed with bikepacking and ultra races, building a career out of it soon after. His biggest goal is to inspire more people to ride bikes and promote his home continent Europe through his project gravgrav.cc
Jill Kintner
Jill Kintner is a renowned professional mountain bike racer with an impressive career spanning multiple disciplines. Known for her dominant presence in gravity racing, Kintner is a former 3x world champion, BMX Olympic medalist, and one of the most celebrated athletes in the Crankworx series. Her accolades include numerous national titles in 6 disciplines and a reputation as a trailblazer for women in the sport. With a career marked by both technical prowess and a fierce competitive spirit, Kintner continues to inspire riders around the world through her riding, coaching, and artwork
Ruth Holcomb
Ruth Holcolm achieved significant success in mountain biking racing early on, winning the junior women's 17-18 cross-country national championship in 2021, but she Holcomb has also secured victories in races as varied as the OZ Trails Pro Cup and the SoHo Bike Fest. In 2023, she continued to demonstrate her prowess by achieving podium finishes in events like the Missoula XC and the SOHO Bike Fest.
Dan Booker
Hobart, Tasmania-based rider Dan Booker has been passionate about the sport of mountain biking since childhood, building backyard tracks with his brother and drawing inspiration from New World Disorder movies. In 2024, Dan transitioned to the Santa Cruz and SRAM Free Agent Program, receiving factory support for World Cup races. Balancing training sessions between the gym and bike park, he maintains an optimistic mindset, focusing on learning and improvement. While he prefers to let his riding speak for itself, he acknowledges the industry's emphasis on social media presence. Surrounded by inspiring friends who push their limits, Dan continues to make his mark in the mountain biking world.
Ben Hildred
Ben is a full-time bike mechanic at Vertigo Bikes in Queenstown, NZ who after ‘Everesting’ a few years back, then climbed 55,000 vertical meters in only 30 days while holding down a full-time job. He then climbed the height of Olympus Mons (a volcano on the planet Mars that stands 21,287.4m / 69,841ft above datum, said to be the tallest planetary mountain in the solar system) in three days in November 2020. After a nice month long break, Ben completed his greatest feat yet, he climbed 1 million vertical feet in 200 days (the milly in two-hundy). The only question left is, what can't he do?
Annie Ford
Annie Ford is a climate activist, marine biologist, surfer, and mountain biker known for her passion for tackling big, challenging rides. That includes her record-setting effort to get the most vertical descent on a bike and a bikepacking trip from the northern to the southern tip of New Zealand carrying a surfboard. In last year's adventure, she rode her Santa Cruz Nomad from Ensenada, Mexico, to Whistler, BC, to raise funds for organizations aiming to stop the pursuit of new oil and gas projects along the Australian coast. Her latest effort is an attempt to break her own record for most vertical downhill in 24 hours. Her current Guinness World Record is 41,900 meters but she hopes to do 50,000 meters.
Fred Romeo LaRiviere
Fred Romeo LaRiviere is a 17-year-old UCI World Cup DH racer and former US DH National Champion. He started riding like a wild man when he was 2, and has had his heart set on being a professional racer ever since. You’ll find him riding everything from the BMX track, to dual slalom, to Rampage lines, and steep DH race courses. In 2024 he completed his rookie season racing in the World Cup as a junior with the Outlaw United crew. He is working hard to get a spot on a factory World Cup team in the future.
Tomomi Nishikubo
Japanese rider Tomomi Nishikubo started his career as pure trials rider, but after winning the Japan National Trials Championships in 2016 and 2017, he transitioned to street trials in the vein of other Reserve legend Danny MacAskill. Known for making difficult tricks look exceptionally easy, Tomomi says his specialty is "making videos which riders and non-riders can enjoy", with the goal of giving people the chance to fall in love with riding bikes.
Josh Bryceland
At the top of his Downhill World Cup racing career, Josh Bryceland turned away from climbing podiums and searching for ways to get down a mountain as quickly as possible, to simply ride bikes – carving out his own direction in his post-racing days. A beloved fixture of the UK jibbing scene, the Manchester native now lives in Higher Poynton, Cheshire England, where you can find him and his 50to1 buddies going bigger no matter what kind of terrain they are riding. Instagram: @ratty_bryce
Eliot Jackson
At the young age of four, Eliot was given a hand-me-down motocross bike and his life on two wheels began. He eventually reached a high level of success capturing 4 Motocross National Championships by the age of 15. By 18, he started DH MTB racing, and two short years later found himself lining up for his first World Cup Downhill at Val di Sole, Italy. Today, Eliot is the Chairman of the Grow Cycling Foundation promoting education, access and opportunities to increase diversity and inclusion in cycling.
Vero Sandler
Born in Auckland, New Zealand, her passion for mountain bikes was ignited when she moved to the Kiwi riding hotspot that is Nelson, at the age of fifteen. She soon started competing in regional Downhill events and eventually to chasing the dream of the Downhill World Cup. It was during the 2016 off-season spent South Wales and where Vero was introduced to the 50to01 and Vero jumped tracks to carve out, literally and figuratively, her own freestyle path of the relaxed and fun-loving attitude she’s known for.
Tobin Ortenblad
BMXer turned cyclocrosser who enjoys drafting behind his dad’s scooter, Tobin, or more affectionately known as ‘McTubbin’, isn’t your average racer. This Santa Cruz local and the former under-23 national champion is also stretching his legs and looking to race cross-country and gravel against the nation's fastest riders.
Mathieu Bélanger-Barrette
Known to many simply at Math, Bélanger-Barrette is not your typical bike racer. He can crush a big race on the weekend and will still show up for a Monday trail building session in his hometown of Mont-St-Anne. Math also does it all: XC races, long marathon course, mountain bike stage races, gravel, cyclocross, road, trail running, cross country skiing, you name it. He likes to ride a lot and it shows in his results: 2x Grinduro winner, 2x Trans-Rockies Champion and many titles under his belt. Math is also a full time engineer for a robotics company based in Québec.